The Moak Group was unique in the marketplace—and they wanted to show it. Their goal? A true-to-brand, non-corporate office space with a wow-factor that supported open-communication, ease-of-flow and idea-generation. Their culture of collaborative style informed how we branded the space; every element was considered as part of the dynamic whole. The office took shape with modular furniture and versatile sit/stand desks while functional whiteboard paint integrated the walls into brainstorming tools. Custom elements including custom-designed area rugs, commissioned art, a logoed conference table and even a portion of a DC-9 wing as a table-base in the conference room bring this space from a generic, blank slate to an experience that is uniquely Moak—all within budget.